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Marketing
in Business & Computer Sciences
Marketing Your Business on the Internet
with UACCB Online Training
Learn how you can successfully market your business on the internet and answer the question, "how to grow my business?" even if you have little or no money to spend! In this practical, hands-on course, you will develop a digital marketing plan for your business. You will start by exploring different kinds of business websites and determining your goals for your web presence. Then, you will learn about strategies for search engine optimization (SEO), search engine marketing (SEM), social media, email marketing, and e-commerce.
During your training, you will also understand how to use web analytics to track and improve the performance of your website, ads, and emails. By the end of the course, you will be ready to apply this knowledge to create a digital marketing plan to help you reach your goals.
Mastering Public Speaking
with UACCB Online Training
You can become an effective public speaker! In this course, you will discover how to talk confidently and persuasively to both large audiences and small groups. You will also learn how to plan and deliver your presentations skillfully and how to manage one of the most common public speaking barriers—fear.
You'll learn the secrets to presenting a speech, how to handle questions and manage conflict in meetings, and even how to shine in a job interview. You will get tips for training your voice and learn how to use both verbal and nonverbal communication effectively. By the time you finish this course, you'll have an entire set of skills you can use on the job, in social settings, and in any other situation where you need to communicate with ease and authority!
Small Business Marketing on a Shoestring
with UACCB Online Training
When it comes to marketing for small businesses, money isn't everything! In this course, you'll learn how to use the same marketing tricks the big companies employ—without making a big dent in your wallet.
The small business marketing strategies you'll learn will fit into any budget—and some are even free! With the help of videos, spreadsheets, and hands-on activities, you'll build your skills in each lesson. You'll master cost-effective strategies, including strategic partnerships, local marketing, search engine optimization, social networking, email marketing, lead generation, and niche marketing. Along the way, you'll see many real-world examples from other small businesses much like yours.
Whether you're new to advertising or looking for a refresher, this course will make you a marketing pro. By the time you're done, you'll have a personalized plan of action for increasing your sales—all on a shoestring budget.